edeon.net Communication  Barcelona

Which language (s) to use?


Athletes, get off the stage! Athletes, get off the stage! Athlete, descending from the estuary! Athletes, get off the stage!

Who, but the younger millennials, does not remember the rugged-but overwhelming enthusiasm-closing ceremony of the Barcelona Olympic Games '92, 24 years ago.

The times were different, but perhaps those games, those of the XXV Olympiad of the modern era, were the starting point of the internationalization process in which we have been involved since then in Barcelona, Catalonia and Spain. And some remember that these Olympic Games had four official languages: Catalan, Spanish, French and English. The same languages with which we work on e-deon.net.

It is a question of numbers: if you express yourself in Catalan, you can communicate and approximately 10 million people will understand it. If he speaks in French, with almost 300 million. If you do it in Spanish, with more than 400 million. And if he does it in English, with another 400 million native speakers, who will have to add 500 million more than we speak it as a second or third language. So the calculation is easy.

When deciding which language or languages to use your company on its website, in its notices, in its social networks, etc., the first thing to think about is: who I am addressing? If your customers move all exclusively to Catalonia, maybe driving in Catalan and Spanish may be enough. Maybe Although if you live, for example, in Girona, you might want to add a tab to change the language to French, and try to capture trans-Pyrenean clients.

If you have a totally international approach, there is no doubt: English only! If instead you have a mixed approach, international but without renouncing the place, why not use three languages, Catalan, Spanish and English? At E-deon.net we have a team of copywriters and translators who can offer you services in these four languages. Obviously, you do not always have to use them all at the same time. But we will also advise you and help you decide which language (or languages) is most convenient to use in each case.

We are looking forward to working with you. We are looking forward to working with you. New espérons travailler avec vous. We look forward to working with you.