The town councils of Sant Quirze del Vallès , Barberà del Vallès , Sabadell , Terrassa , Rubí and Montcada i Reixac are the promoters of the Open Industry, the meeting point of the Catalan industrial sector. From its portal they make available to companies two pavilions that mark the paradigm shift for a stronger and more competitive economy. From the agency we are responsible for publicizing the project, managing press releases, contacts with the media, revitalization of social networks, email marketing, creative campaigns and advertising.

Those of you who know us know that since the beginning of the agency, in 2010, we are very much related to training. Part of our team teaches at the university, town halls, companies and startups that want to upgrade or become professional in the field of communication and marketing. Well, the main web portal and subsidized training APP in Catalonia, QDCURSOS , has hired us to make the national launch of the portal and at the same time position them as the reference portal. To carry out this task, what we are doing is writing press releases, organizing presentations, creating and managing...

Can you imagine having an art collection? interesting, right? So can you imagine running an art collection? fascinating, eh !? The Catalan Federation of Historic Vehicles is the representative and spokesperson for all clubs, collectors and lovers of vintage cars in the country. For us it is a pride that we have been commissioned to lead the communication of the entity, both in the digital and corporate. From the agency we are managing social media, advertising campaigns and contacts with the media. We have created new strategic social networks, which allow us to publicize the services that...

It may seem like an eccentricity or a simple diversification strategy, but a year after its creation, the communication and marketing agency has confessed that the Valldoreix Hockey Club serves them as a test bed for marketing actions that drive strategies of many customers. In April 2020, representatives of edeon marketing presented, together with the presidents of the Catalan Hockey Federation , the Valldoreix Sports Club , the Valldoreix sports councilor and the territorial manager of SOREA , a leading company in the management of water, the club project, which after a successful season...

The company born in 2012 with the objectives of enhancing the energy efficiency of companies, municipal facilities, industry ... has our digital marketing services in order to continue its expansion in Catalonia. Justa Energia has extensive experience in efficient facilities, energy engineering and contract management. From edeon , what we are doing is helping them to continue to make them known on social media and in all interactive spaces where there is talk of energy efficiency and savings.

Sabadell's nutritional health center, Nutresalut , has joined the agency's client portfolio so that we can help them with the management of social networks. This has been a beautiful networking story, as we met its founder at ADE Vallès , an association of women managers, businesswomen and professionals, where we also offer communication and marketing services. The Nutresalut team offers nutritional training, food legalization services and scientific communication. In addition, in its center of Sabadell they also offer the services of a nutritional dietitian.

At the end of 2015, part of our team gave digital marketing training for members of the employer CECOT, in Terrassa, and there we met some workers from the cleaning company TOT NET . Months later, we began offering communication and marketing services until 2020, when the company began managing communication and marketing actions internally. A few months later, the company has contacted us again to manage some of the communication and marketing actions. Concretament, des d'edeon estem gestionant els Social Media de l'empresa de neteges líder al mercat català i espanyol. TOT...

We have recently taught a strategic marketing course at the College of Professionals in Political Science and Sociology of Catalonia . In the course, taught by two colleagues from the agency, we have seen the basics of marketing, we have focused on the planning and development of the Marketing Plan and we have reviewed the latest trends in digital marketing. As always, it has been a pleasure to be with the professionals during these weeks.

Social media has become an essential element in any marketing strategy. To have a good digital storefront you need to have a proper strategy, or what is the same a Social Media Plan that allows you to achieve real goals. Many companies wonder why it is useful to have a Social Media Plan and how it can be developed. In this article we want to share tips so you can prepare your Social Media Plan, step by step, so you can efficiently manage the social networks of your business, have a well-defined strategy and understand if the proposed actions generate enough ROI . What is a Social Media...

Copy has become the protagonist of any publishing calendar. It is an indispensable element in any communication strategy, whether for the digital environment, offline or for an advertising campaign. A good copy allows brands to connect with their target audience. At edeon , we work with our own method where three elements are indispensable: the copy , the editorial calendar and the report , which will allow us to understand the return. Today, however, we want to focus on how to make a good creative copy: He knows the brand and the project well : who do we want the brand to identify with?...

After 20 years working in the Catalan and Spanish market, we commissioned an evolution of MicroPlanet logo to a more current. Taking advantage of the 20 years, we also highlight the trajectory of the company with a clear and fresh emblem, without losing the essence of the company, but improving its graphic application in any of the formats where the company works.

The multinational Service Point has commissioned us to organize, via ZOOM, the shareholders' meeting where a capital increase has been approved to buy the Catalan company, leader in electronic voting, Scytl . In addition to the organization of the Board, which has been developed via ZOOM and with an English interpreter, we have also organized the subsequent press conference with the main economic media and news agencies. Here are some of the publications obtained thanks to the subsequent press conference:  

For Barça fans who are part of our team, it is a real honor to be able to collaborate with El Senyor Ramon , the first Think Tank in the history of Futbol Club Barcelona. From Senyor Ramon we want to influence, from outside the Club, so that Barça always follows the positive and encouraging path, for the members and for the fans. From edon we are managing the activity of the association on social networks, and we give a more strategic hand to continue to publicize the proposals and campaigns of the Think Tank.

The leading home care company in the Vilanova i la Geltrú area, SEPES , has wanted to strengthen its presence on Social Media and to do so has begun working with our team. From the agency we manage their social networks, generate content, improve their positioning, run advertising campaigns and accompany them in the digital transformation.

The relationship with the company Qualtic , a trusted IT service, has been very peaceful since the first talks. A company with which, in addition to managing communication and advertising campaigns, we also share customers. As they are well described on their website, they are trusted computer scientists and with a first conversation this vocation of service and passion for a job well done is already denoted.

The leading company in nutrition and dietetics, DietFlashMedical is one of the oldest clients of our agency. Since our origins, in 2010, we have been working intermittently to advise and execute campaigns. This month, however, we have started managing the activity on the company's social networks and some of its brands, such as Nutrikosm or DietClinical. From edon it is a pleasure to work with a company we know so much. Currently, in addition to social media, we are also helping to optimize SEO through blog posts and SEM campaigns in Google Ads and Facebook Ads.

Social media conquered us, initially, with text (Facebook and Twitter are an example) and then they did it with images and videos (Instagram and TikTok are also a good example). There are those who talk about a pending revolution that seems to be slowly coming with audio books and podcasts, it's time for audio, and in this race is where a new and amazing social network called Clubhouse. The platform, in less than a year has already managed to capture more than a million users and has done so only using word of mouth , because in Clubhouse the conversation is dominated by voice messages...

Facebook Ads has become an essential tool to reach the most segmented audiences. Currently, the platform offers a very detailed segmentation and with little investment allows to generate a very high ROI. At edeon every month we are creating more campaigns in Facebook Ads with the aim of impacting with specific audiences of Facebook and Instagram . Advertising campaigns on Facebook allow you to segment by age, gender, cities, studies, tastes or interests, which allows a high virality of the content promoted, for example. Facebook Ads is currently a powerful Facebook advertising tool that...